Squarespace designers build and customize websites on the Squarespace platform for small businesses, creatives, restaurants, and service providers. Most work as freelancers or in small studios. They bill for site design and build, template customization, e-commerce setup, content migration, and ongoing maintenance.
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Most Squarespace designers price new builds as flat project fees based on page count, complexity, and whether the client supplies content. A typical project is split into milestone payments, such as a deposit, a midpoint payment, and a final payment before launch. Hourly rates are common for small fixes, custom CSS or code injection, training sessions, and work outside the original scope. Add-ons such as online store setup, member areas, scheduling integrations, blog migration, and basic SEO setup are often priced separately or bundled into tiered packages. Ongoing work is usually sold as a monthly retainer for updates and support, or as a block of prepaid hours. Platform costs, such as the client's Squarespace plan, domain renewal, paid extensions, and stock photos, are normally paid by the client directly. If you buy them on the client's behalf, list them as separate line items and consider a small handling fee.
| Service | Priced | Typical range |
|---|---|---|
| Hourly design and development work | per hour | $50-150 |
| Small business site (3-5 pages) built on a template | flat fee | $1,500-4,000 |
| Custom multi-page site (6-15 pages) | flat fee | $3,500-10,000 |
| Online store setup (up to 25 products) | flat fee | $1,000-3,500 |
| Custom CSS or code injection | per hour | $75-150 |
| Site redesign or migration from another platform | flat fee | $2,000-7,500 |
| Basic on-page SEO setup | flat fee | $300-1,200 |
| Monthly maintenance and updates retainer | per month | $100-500 |
Typical US ranges. Rates vary by region, experience, and job size.
| Description | Qty | Rate | Amount |
|---|---|---|---|
| Squarespace website design and build, 6 pages (Home, About, Services, Gallery, Blog, Contact), 50% deposit already paid, final 50% shown | 1 flat fee | $2,250.00 | $2,250.00 |
| Custom CSS for header styling and mobile layout adjustments | 3 hours | $90.00 | $270.00 |
| Blog migration from WordPress, 24 posts with images | 1 flat fee | $400.00 | $400.00 |
| Basic on-page SEO setup (page titles, descriptions, image alt text, sitemap submission) | 1 flat fee | $450.00 | $450.00 |
| Admin training session via video call | 1 hours | $75.00 | $75.00 |
| Total | $3,445.00 | ||
Notes: Total reflects the final milestone payment for the project. Payment is due within 14 days of the invoice date. Site launch and DNS connection are scheduled once payment is received. Squarespace plan and domain renewals are billed to the client directly. Two weeks of post-launch bug fixes are included at no charge.
Builds are billed in stages, and the client should see which stage (deposit, design approval, launch) this invoice covers and what was already paid.
Naming the pages, store setup, forms, and integrations ties the charge to specific deliverables and heads off arguments about what was included.
Extra revisions, added pages, and custom code beyond the agreement should show hours and rate so the client understands why the total changed.
Paid extensions, stock photos, fonts, or a domain you bought for the client should be itemized with receipts available on request.
A line stating the client owns the Squarespace account and your contributor access ends at handoff avoids confusion about who holds the site.
If your contract includes a set number of revision rounds, noting how many were used supports any overage charges.
Clear terms matter because many designers hold the launch or domain connection until the final payment clears.
Most Squarespace designers collect a 30-50% deposit before starting, since design time is committed upfront. Larger projects are often split into three payments: deposit, a mid-project payment at design approval, and the balance before launch. Net 7 to net 14 is common for milestone invoices, and many designers require the final payment before the site is published or the domain is connected. Late fees of 1.5% per month are typical if stated in the contract. Retainers are usually billed monthly in advance. Bank transfer, credit card, and ACH are common payment methods, and some designers add a small processing fee for cards.
Keep your design access or hold the domain connection until the last invoice is paid. State this in your contract and on the invoice so it is not a surprise.
Include two or three rounds of revisions in the flat fee and bill additional rounds hourly. Track rounds as they happen so the overage line is easy to justify.
Late text, photos, and product data are the most common cause of stalled builds. Set a content deadline, and add a pause or restart fee in your agreement if materials arrive weeks late.
Have clients buy their own Squarespace plan and domain under their account. This keeps your invoice clean and avoids you being responsible for renewals.
Offer a monthly update plan or prepaid hours at handoff. Small edits are frequent, and a set arrangement beats billing 20 minutes at a time.
Flat fees work best for defined builds because clients want a known price and you are rewarded for working efficiently. Use hourly rates for small fixes, custom code, training, and anything outside the written scope.
A deposit of 30-50% is typical. Many designers use 50% for small sites and split larger projects into three payments so the balance owed never gets too large.
It is cleaner for the client to pay Squarespace directly under their own account. If you pay on their behalf, list the charge as a separate pass-through line with a receipt.
Include a clause in your contract that lets you close the project after a set period of inactivity, such as 30 days, and invoice for work completed. Send the invoice with a clear summary of what was done.
It depends on the state. Some states tax digital or web design services and others do not. Check your state's rules or ask an accountant, and show any tax as its own line on the invoice.
Send a Squarespace Designer estimate for approval, then turn it into an invoice when the work is done.
Squarespace Designer estimate template